سطح متوسط 1(301)- B1 Low 1

عزیز 

• مرحله پنجم آزمون: سطح B1 Low
• با کسب نمره قبولی در این مرحله می‌توانید آزمون را در سطح بالاتر B1 High ادامه دهید.

1. A: I’m going to participate in that free discussion course.
B: Really? I’d like to take …… too.
a) off
b) place
c) part
d) care

2. A: David is working so hard these days.
B: Yeah, I guess the boss will …… him to financial manager next year.
a) promote
b) attract
c) limit
d) hire

3. A: I think we shouldn’t change the …… of the accident.
B: You’re right. Let the police decide what to do.
a) sight
b) scene
c) row
d) result

4. A: You …… wear a uniform here. Wear whatever you like.
B: Really? That’s great!
a) mustn’t
b) have to
c) don’t have to
d) should

5. A: The letters …… next week.
B: Are you sure? They are very important.
a) are delivered
b) are delivering
c) are going to deliver
d) are going to be delivered

6. A: He has been there before, …… ?
B: Yes, several times.
a) does he
b) hasn’t he
c) has he
d) doesn’t he

7. A: You look fresh. Did you have a good holiday?
B: Yes, …… .
a) not very bad
b) and I broke my leg
c) brilliant, thanks for asking
d) I just spent it

8. A: …… idea to learn by yourself.
B: I think …… .
a) I don’t think it’s a good – you’re right
b) I think it’s bad – you’re right
c) I think it’s not a good – you’re being right
d) I think it might be an – you’re being right

9. A: One of my teeth is killing me. It’s really painful.
B: ……
a) Oh, I see. No problem.
b) Can I have a look at it?
c) What’s the matter?
d) What exactly is the problem?

Listen to the audio and choose the correct option.

10. Sandra was getting ready for her vacation this morning.

11. Sandra has done all the things for her vacation next week.

12. Sandra asks Andy to look after her apartment while she is away.

Read the article and choose the correct options.

What does it mean to be innovative in business?

In order for a business to survive in today’s world, it is important that we regularly review what we are doing and how we are doing it. By considering new ideas and new ways of doing things, and trying to innovate, we can improve on our products/services, increase sales, reduce costs and make our processes more effective and efficient. Innovation is key to increasing profits.

There are several ways a company can be innovative with their products and services. Today we will look at four of them.

Using the latest technology to improve your product/service

When we think of innovation, we often think of new technologies. While they might be impressive, we should not use new technologies just because they are available. It is important to consider how the technology can improve our product/service and make a difference to our customer. Companies that produce cars, toiletries, household appliances, etc. often have a large R&D department to work on making their products better.

Responding to customer demands by changing what is on offer

By listening to customer feedback, we can get their opinions on how we are doing and find out about what it is that they want. We also need to be aware of changes in customer demands and keep up with the times. When fast-food restaurant McDonald’s realized that the market wanted healthier choices, they introduced fruit and salads, while removing the ‘super-size’ option from their menus.

Offering a new product/service to reach new customers

Your business might be doing well, but there is no growth or development and there is a risk that your competitors might take away some of your customers. Innovation sometimes means developing a new product that targets a different market. Although video games were often played by boys, in 2006, video games giant Nintendo introduced the game console Nintendo Wii, successfully targeting girls and older customers with games like Cooking Mama and Brain Training.

13. We innovate because we want to increase the amount of money our businesses make.
a) True
b) False

14. McDonald’s have not changed their menu since they started.
a) True
b) False

15. Being innovative is all about using the newest technologies in your business.
a) True
b) False